Browse Items (27 total)

Careful! You Can't Tell Who Has It!

Careful You Can’t Tell Who Has It!: sensitivity campaign against venereal disease.

Using a contemporary popular song, this light-hearted propaganda message is aimed at women. Via a salvage campaign, Canadian housewives helped the war effort and found themselves on a more equal footing with women on active service or who were…

Victory Loan Drive: "Im Making Bombs and Buying Bombs!"

Royal Canadia Air Force Women's Division (WD) recruiting poster. Title: She serves that men may fly : Enlist today in the R.C.A.F.

In this recruiting poster, members of the Canadian Women's Army Corps (CWAC) march alongside the ghostly image of French medieval military heroine, Joan of Arc. French- and English-language posters often used the same images, but different messages.…

By 1943, the growing size of the armed forces threatened to deplete human resources in essential industries such as agriculture and industry, leading to vigorous recruitment drives in each sector. Equating female agricultural workers and riveters…

Inscription: in the print, c.: She's in there fighting, too; l.c.: INVEST IN THE BEST / Buy VICTORY BONDS; l.r.: 8-16; l.r.: NATIONAL WAR FINANCE COMMITTEE (Partial Transcription)

This poster depicts a large dagger, the symbol of the 3rd Victory Loan campaign, as well as a group of men and women looking upwards.

Everything was militarized during the Second World War, including the household economy. Women became "housoldiers" whose job was to prepare "appetizing and nourishing meals that protect and preserve the health of their families."